The 2012 TH(ink) E-reading Summit : Brands, Content and Discovery is a half day of programming that offers a better understanding of how e-reading technologies and market developments will create opportunities for selling content from book and magazine publishers. Presented by mediaIDEAS, Book Business, Publishing Executive and the Publishing Business Conference, attendees will discover the best strategies and business models to help them become more competitive in this dramatically expanding marketplace.

Brands, Content and Discovery

Presentations Will Cover:

  • The impact of tablets and e-readers merging
  • Content Discovery in the Age of Tablets, E-readers and Google
  • Leading magazine and book publisher perspectives
  • Best practices for creating, promoting, selling, and measuring content products on e-reading devices and platforms

Featured Speakers


Bob Sacks
Senior Analyst and Partner
mediaIDEAS
David Renard
Senior Analyst and Partner
mediaIDEAS
John Loughlin
Executive Vice President and General Manager
Hearst Magazines

Mik Strøyberg
Director of Consumer Engagement
Issuu
Peter Farago
VP Marketing,
Flurry
Tom Burke
Chief eCommerce Officer,
Scholastic

Details

When March 21, 2012
Where New York Marriott Marquis
Times Square
1535 Broadway
New York, New York 10036
800-843-4898 • 212-398-1900
Planner Produced by: MediaIDEAS, Book Business and
Publishing Executive